The Department is concerned with Media development and Institutional Communication of Programs and Activities of Rwanda Governance Board.The Government of Rwanda adopted a new Media Policy and carried out reforms meant to create a professional, responsible, plural and economically vibrant Media sector.
The Media Law and Policy were revised to conform to the Constitutional commitment to Freedom of Expression and the country’s Development Agenda as outlined on Vision 2020. The reforms include :
Establishment of a self-regulation body- Rwanda Media Commission (RMC) was put in place and run by Journalists’ Associations and civil society members, who are independently and democratically elected by a general assembly of Journalists Associations. The Commission is also responsible for accreditation of local journalists.
Adoption of Access to Information law that enables journalists and other interested parties to have access to information from both Public and Private organization.
The Mandate of media High Council (MHC) was revised to focus particularly on capacity building for Journalists.
Rwanda Utilities and Regulation Authority (RURA) is mandated to regulate Electronic Media and allocation of Frequency
A Public broadcaster -Rwanda Broadcasting Agency (RBA) was created, replacingstate owned broadcaster (ORINFOR). Rwanda Broadcasting Agency is more independent in management and operation through a Board of Directors.
The Ministry of Local Government is in charge of overseeing the day today activities that relate to Media Development. The following activities are carried out under each of the two sections of the Media and Communication Division :
- Liaise with The Ministry of Local Government in charge of media, on Policy formulation and implementation
- Support Journalists Associations
- Conduct Media Advocacy and promotion of Press Freedom
- Coordinate Media reforms and monitor the enforcement of Access to Information Law
- Liaise with Media High Council on Capacity Building for journalists
- Liaise with Rwanda Media Commission on Self- regulation
- Coordinate with Rwanda Utilities and Regulatory Authority(RURA) on Electronic Media Licensing and regulation
- Provide incentives to Journalists to encourage professionalism and Ethical conduct through Annual Development Journalism Awards.
- Organize Annual Media Dialogues bringing together local and foreign Journalists
- Regular assessment of Media progress through Research and publication of the findings in Rwanda Media Barometer.
- Cooperate with Local, Regional and International Media Organizations and watchdogs
Internal and External Communication of an Institution or organization is considered as the lifeline of any institution or organization. Effective communication is important to articulate the Mission, Vision and values an Institution like Rwanda Governance Board. The communication sector will be responsible for the following functions :
- Develop Rwanda Governance Board communication strategy
- Promote Visibility and branding
- Publicize and create awareness among stakeholders on Programs and activities
- Forster accountability to the audience
- Provide feedback to stakeholders and the audience
- Share information and data of research findings through main stream and new/social media
- Show casing RGB activities through audio and video content.
Grants to media houses and associations